INTO THE BLUE is a story of family and fashion steeped in the lush dreams of a long-awaited, much-deserved vacation. Rich with natural coastal themes and imbued with the replenishing spirit of the water’s edge, INTO THE BLUE captures the complexities of the modern woman and encourages her to find a way that works for her.
Photo and Video Art Direction
Campaign Lifestyle Photography
Lifestyle Photography:
• Art Direction by Alex Brackin and Elyse Boutall
• Photography: Paul Collins
• Video: Geoff Ryan
• Wardrobe Styling: Brian Paulson
Home and Dorm Photography:
• Art Direction by Elyse Boutall
• Photography: Jeff Caso
• Prop Styling: Angie Cashdollar